ISHOPSTYLE.CO.UK CHALLENGES RECESSION WITH DISCOUNT DESIGNER PRICES.
June 22, 2009, iShopStyle.co.uk has become an overnight internet phenomenon, rapidly growing from an unknown site, to make it in the nation’s top 50,000 most visited websites* in a matter of months. The site which was started by 18 year old sixth form student, Jamie Dickinson, is women’s first choice online store for cut price fashion clothes and accessories.
The site, which receives over 1,000 visitors a day sells tops, dresses, underwear and more. The site’s forte is its range of dresses, which it is able to trade for a mere £9.95 each, to a maximum of £18.95; the same dresses which were originally for sale at up to £90 in high street stores. Savings have increased as visits to the site have allowed for bigger bargaining power, and have allowed for the introduction of the iShopStyle.co.uk summer sale, with all prices being guaranteed to be up to 80% off the original retail price in the high street stores. The online shop now boasts of selling fashion products previously seen in stores from Topshop through to Ralph Lauren.
Jamie Dickinson started the online store after seeing the high price women were paying for style and fashion, and comparing them to the cost of producing such items, he said “I felt the high street stores were cheating consumers with extortionate prices, and had to find a way of helping people out, especially with the media being riffled with recession problems and job cuts”. Jamie invested in over 1,000 products, at massive reductions and passed these savings on to consumers.
Up until now, the British consumer has had no real way of combating the high prices high street clothes are sold at. The introduction of Primark stores helped to see low prices in basic wear, but brand name fashion has always been highly priced, especially in stores such as House of Fraser. Inspiration for the online store was reached after a visit to a nearby T K Maxx store outlined the emphasis for low priced designer goods, but their haphazard approach to store layout has disappointed many customers who have found that it takes extensive periods of time to search through the masses of clothes available; iShopStyle.co.uk has eliminated this problem by allowing all products to only be available through their easy to use online navigation system.
Once the customer has discovered their desired clothing, the online stock management control, allows them to see whether their selected clothes are in stock and displays a variety of high fashion alternatives also available.
Dickinson said, "The site has revolutionized the consumer’s ability to challenge the price of high end fashion, and has raised the bar in such an ever growing industry", which seems to be important as retailers fiercely compete with each other for valuable consumer pounds.
* Source: Alexa Web Rankings (alexa.com)
Luxury Lingerie from Lucile Boutique
Luxury lingerie and lifestyle boutique, Lucile is situated on Police Street in the heart of Manchester’s designer boutiques, and Lucile is home to some of the most desirable and exclusive lingerie brands available.
Inspired by the original Parisian couture house, Lucile founded by her great- great grandmother, Lady Duff Gordon, owner Camilla Blois wants to give the women of the North-West a shopping experience that they will never forget.
‘I love lingerie, it’s my favourite part of my wardrobe and is so important to how women feel about themselves. My grandmother had beautiful couture houses in Paris, London and New York and was the first house to make lingerie for women, freeing them from constrictive corsets and Victorian dress.’
Feeling frustrated at the lack of choice in desirable and functional lingerie available, Camilla decided to open her own store, ‘where women can come in and feel inspired by the beautiful products on offer and be comfortable buying for themselves in a private and luxurious environment. I thought of everything I wanted from a lingerie store and incorporated them all into Lucile.’
With brands such as Damaris, Mimi Holliday, Coco Ribbon, Heidi Klein swimwear and Donna Karan loungewear being stocked by Lucile exclusively for the North West as well as gorgeous brands like Aubade, Marie-Jo, Prima Donna and Féraud night wear there is no longer an excuse for any woman not to have beautiful lingerie everyday of the week!
For more information about Lucile please contact Clare Rogerson on 07789 138152 or at clare@lucileandco.com.
Lucile Lingerie Boutique
Lucile, the beautiful lingerie boutique on Police Street, Manchester has been has been acquiring a cult following since their opening in November. Inspired by the Lucile couture houses founded by owner Camilla Blois’ great-great-great Grandmother, Lady Duff Gordon in 1890, this beautiful boutique has quickly established itself as a must stop shop for women in the North West.
Frustrated by the lack of desirable and functional lingerie available, Camilla has packed Lucile full of exclusive to Manchester brands such as Myla, Marie-Jo, Mimi Holliday, Simone Perele, Fleur of England, Aubade, Empreinte, Coco Ribbon and Prima Donna as well as beachwear from Heidi Klein and Myla.
The Lucile boutique is reminiscent of the infamous Rose Rooms where Lady Duff Gordon first introduced Edwardian society to lingerie, throwing away corsets and slipping them into beautiful handmade silk negligees instead. Camilla has created a haven away from the hustle and bustle of the high street, with the plush changing rooms with the all important adjustable lighting and where there is always a glass of wine to hand! Family photographs and pictures of original Lucile designs are nestled amongst the beautiful lingerie giving the shop a truly personal feel- a refreshing change from the harsh lighting of department stores!
Lucile promotes a Parisian approach to lingerie, emphasising the power of lingerie and the importance of ensuring that your undergarments do justice to your carefully considered wardrobe by flattering your figure and instilling a confidence in women that will take you from the boardroom to the bedroom. ‘I think beautiful lingerie adds to the feminine mystique’ says Camilla ‘There is no point wearing a beautiful dress with killer heels and glittering jewels if underneath it all you are wearing greying pants with snapped elastic!’
As we all know wearing the right bra size is an absolute must, ‘I have seen women transform their figures by finding their true bra size. It corrects your posture, defines your waist and instantly makes you lose a couple of inches’ Camilla explains ‘the difference it can make to a woman is amazing and of course this change in body shape instantly makes you more confident.’
The knowledge of the Lucile staff is second to none , using traditional measuring methods (without a tape measure in sight) these girls understand about fit, comfort, fabric and colouring even working in conjunction with a local tailor to ensure the perfect fit for every individual. With a range of sizes starting at 28 backs and going up to an H cup, there is something for everyone at Lucile.
As we approach summer and are casting away are winter layers there has never been a better time to start considering the contents of your underwear drawer and with their irresistible collection and expert knowledge Lucile is the perfect place to start!
Lucile, 7 Police Street Manchester M2 7LQ, Tel. 0161 8353286 www.lucileandco.com
FMfootwear – Look up at life by looking down and judge a man by his feet
A 240-page book titled ‘Never Trust A Man in Alligator Loafers’ has been released which claims you can judge a man by the type of shoes he wears, and how he walks in them. Author and professional shoe-ologist, Donna Sozio believes that through the patterns in shoes and the message that a person projects, a person can be read very clearly. She believes shoes have energy lines that no one really notices, such as maintenance or stitching.
“It’s an intuitive gift. Some people read palms. I read shoes,” she says.
The book features a range of information about different styles of shoes and how men wear them. It discusses the art of reading shoes and links the findings with personal advice, especially when dealing with relationships.
“We choose our shoes. It's a reflection of who [people] are, what they think is possible,'' she adds.
''The book's basis is that you can only love someone else to the extent that you love yourself, and your shoes are a really good indicator of how much a person loves himself.”
To make sure that you get the look that you want to portray to others, FMFootwear.com have a range of men’s and women’s shoes for you to buy. And to stick with Dr Sozio’s tips, here is a sneaky peak of what the book suggests about the shoes men wear and what you can read from it. The book suggests that if a shoe is really clean and the stitching moves in one direction, the person may be balanced and organised
However, on the other shoe, Dr.Sole suggests that if a shoe has cluttered stitching, than the wearer may welcome chaos in his life. FMFootwear have a range of men’s smart shoes for business and casual wear across a range of top quality makes with a range of various stitching, including, Full Circle, H by Hudson and Firetrap.
The sole searching book, also says that if a man’s shoe has long laces then the man has boyish characteristics. If this is the look you want to portray to others, FMFootwear have a range of trainers and pumps from Caterpillar, Onitsuka Tiger, Replay, FLY London and Firetrap.
On the other foot, Sozio claims that if he wears no shoelaces, his is more of a serious type. FMFootwear have made sure that they are serious about what they sell and offer a range of boots for you to buy online. Customers can find a wide range of boots from H by Hudson, Caterpillar and Full Circle.
However, if you want to follow the strict style of Dr Sozio, she suggests that her favourite shoes for this year are boots in the autumn and flip-flop or sandals for spring. She says they are both sturdy and attractive shoes that are made to last.
FMFootwear have a range of men’s sandals for you to buy to make sure you look sturdy and attractive through the spring and summer months. Customers can browse a range of styles from a variety of brands including, Havaianas, Frisky, H by Hudson, Full Circle and Replay.
Sozio sees her work as a product of science. Known as “soleology” Sozio works through the art of what she calls the Trickle-Down Theory. Her work explains that a man’s relationship with himself trickles down onto every relationship he has, which includes his relationship with shoes and his relationship with his significant other.
Sozio found her interest in men’s shoes after realising in her own life looking at men’s shoes made dating easier and fun. She remembers a time when her date asked if he needed to get a new pair of shoes to go out with her. “I have been with guys that I say to myself, `Oh, he's great, but the shoes are ugh,”' says Sozio.
The shoe doctor started her work by renting a booth on the Venice, California boardwalk, were she hung up a shoe psychic sign. She recalls making a $20 tip for one reading. ''I saw that my advice was helping people and you could see it in their face,'' Sozio says.
Sozio's work reflects the state of the state of the economy and how it is affecting the nation. She advises people to wear better shoes to kick this downturn. She has seen many people opt for comfort shoes because they are worried about the current market, which don’t make a good statement.
''Success is always started from the bottom up,'' she says. “Don't just rest on your heels in marshmallow-white sneakers and wait until it blows over.''
There are so many great advantages to shopping with FMFootwear.com. Customers have the luxury of sitting back in their own home while having the opportunity of browsing through a collection of top designer brands selling a range of footwear.
Guests can expect quick delivery providing the item(s) are in stock, and have them delivered straight to your home, office or alternative address, without ever having to visit the highstreet. Another great feature is that visitors to FMFootwear, can purchase items that may have sold out on the highstreet, online.
The company has over ten years experience in the footwear industry, and have the inside approach to what their customers want when it comes to shopping for shoes. FMFootwear prides themselves on offering quality customer service and style, on desired new brands and products.
Many of FMFootwear’s clients have been extremely happy with the service, with many commenting on the speed of delivery and the exclusivity of the shoes stocked at FMFootwear. So make sure that your feet represent your personality this summer and visit www.fmfootwear.com
Death of the bargin shoe – FMFootwear
This year, retailers have seen the bargain shoe slip back onto the shelf, while women opt for the more tasteful, less ‘sole-destroying’ footwear to keep their feet in tip top condition.
While this option may seem the least cost effective, women are realising that they are spending more on cheap shoes that don’t last a rainy day, and in the long term, buying reliable pricier shoes, works out cheaper.
About.com, through a number of polls has found that women are looking for comfort and style when searching for the perfect shoe. A recent poll found that 19 per cent of women looked for comfort when buying new shoes and only 5 per cent looked at the actual cost of the shoe.
Yet in this current recession, many women don’t have much choice other than to save the pennies for the latest Jimmy Choo’s or splash the cash on cheap bargain pairs, were the sole falls out at the end of the day or the heel snaps off. However, help is at hand with the aid of FMFootware, an online shoe company offering the latest designer shoe brands at fantastic prices.
FMFootware have been online since 2006, and stock a range of shoe designers, including, Firetrap, FLY London, Replay and H by Hudson.
FMFootwear pride themselves on offering a hassle free environment for customers to shop for the latest designer brands on the market only found in selected shops on the high street.
The site is currently offering a variety of styles including, the gladiator sandals, platform shoes and wedges currently hot for the 2009 spring shoe market.
Gladiator Sandals
Gladiator sandals took off by storm last year, with everyone stepping into the trend. Now, they are set to make a bigger comeback during spring 2009, with a variety of Roman-inspired shoes to choose from.
FMFootwear are currently offering a range of sandals, including gladiator sandals throughout spring.
Rocket Dog have launched in their spring collection, a selection of gladiator sandals which can currently be purchased at FMFootwear.
Sandals from Replay and Full Circle can also be bought with up to 40 per cent off, and up to half price off Blowfish and J Shoes sandals.
Platform shoes
Platform shoes have done a Full Circle with the shoe company launching a selection of high heeled shoes to complement any style of dress, jeans or skirt, many with up to 40 per cent off.
FM Footwear are also offering a range of platform shoes from Ash, which can be bought with up 50 per cent off.
The platforms are the best way to make you look taller, feel slender and sexier when heading out for the night.
Wedges
With summer fast approaching, many of us are rushing to the beautician to get our toenails painted so we can wear our peep toe shoes and sandals.
With the wedge making a spring 2009 comeback, FM Footwear have stocked up on a selection of the shoes for you to browse and purchase at your leisure.
EMU Australia has launched a new collection in a variation of shades including black, white and light brown.
The wedge is the best way to add more height for women who don’t often wear high heeled shoes.
FMFootwear also feature an array of boots, trainers and menswear in their collection. Visitors to the site can also purchase a 12 month gift voucher for their family or friends, the perfect gift when choosing the right shoes is never easy.
There are so many great advantages to shopping with FMFootwear. Customers have the luxury of sitting back in their own home while having the opportunity of browsing through a collection of top designer brands selling a range of footwear.
Guests can expect quick delivery providing the items(s) are in stock, and have them delivered direct to your home, office or alternative address, without ever having to visit the high street.
Another great feature is that visitors to FMFootwear, can purchase items that may have sold out on the highstreet online. The company has over ten years experience in the footwear industry, and have the inside approach to what their customers want when it comes to shopping for shoes.
Many of FMFootwears clients have been extremely happy with the service, with many commenting on the speed of delivery and the exclusivity of the shoes stocked at FMFootwear. So make sure your feet feel the comfort and luxury of designer shoes this spring by visiting http://www.fmfootwear.com
Loops and Pluto releases a series of New Coupon Codes
Loops and Pluto releases a series of New Coupon Codes
The leading online retail store for Vintage Tees and Indie Clothing have come up with a series Coupon Codes for the visitors of their store, as a special promotional strategy.
http://www.loopsandpluto.com - the leading online retail store for Vintage Tees and Indie Clothing have come up with a series Coupon Codes for the visitors of their store, as a special promotional strategy.
Coupon codes have made a big impact in the online retail store, and there are many sites that have been trying to cash in on this process. The process is simple and that drives more traffic.
http://www.loopsandpluto.com has introduced the coupon code for a variety of products. These coupon codes extend up to ten percent discount and at times even more. More information on the coupon codes can be found on their site. These coupon codes can be cashed in during payment and as of now, no hassles have been reported.
They have a great support and feedback system, which is a must if you want to retain your position in the fashion world and by which they keep all their regulars well informed about the new offers. http://www.loopsandpluto.com faces tough competition from some good old retail stores, but they seem to be pretty confident about it, which many believe can be over confidence.
The Spokesperson for Loops and Pluto has claimed that they have devised a really special strategy around these coupon codes, and that there will be a fine balance between quality and price, which is a pressing issue when it comes to discount sales or coupon codes.
The last week of this month can really determine how much their so called strategy would work, there are many stores out there who claim to have everything sorted out but then fall apart. Will http://www.loopsandpluto.com/ b be part of that group?
Contact Info: About Loopsandpluto.com is a pioneer among the Indie Clothing and Vintage Tees Online Retail stores and have been making quite an impact in a not so long time. They have a wide array of womens t-shirts and mens t-shirts, catering to mainly Funny Shirts and Vintage Clothing.
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