Too Hot For Kinky Boots? Try Shoes Instead
Lee Mill, Devon - With summer upon us and temperatures soaring into the 30’s it is hardly a surprise that the normally strong sales of saucy “bedroom boots” made famous by the Kinky Boots film have toppled from their heady heights.
But Devon-based online and mail order lingerie company Wickedelic Lingerie has noticed a new trend emerging from the ashes as customer service manager Nik Grant explains: “Sales of boots have fallen considerably but they’ve been replaced by a big surge in the sales of kinky shoes instead.”
Checking out the shelves in the Wickedelic Lingerie warehouse tells the whole tale, with row upon row of shoes which are in no way designed to be everyday wear as Nik continues: “We sell a large range of shoes which are mostly worn in the bedroom, out clubbing, for fancy dress, pole dancing or extravagant dressing up. High, high heels and platforms, shiny materials and vivid colours in sizes from 3 to 12 feature large in the range.”
At this point the penny drops and the linkage to the Kinky Boots theme becomes apparent – sizes up to 12 can only mean one thing, these shoes are meant for walking but a lot of that walking is surely being done by men as Nik is quick to confess: “It has to be said that our biggest customer base for our Wickedelic Lingerie range of shoes are indeed men – crossdressers just love the sheer exuberance of the range.”
So there you have it - kinky shoes are in this summer - especially if you are a man!
-Ends-
Notes to editors
For more information, product samples and images, contact:
Nick Gibbens
Web and PR Manager
Wickedelic Lingerie
Global House,
Richmond Place,
Lee Mill
Devon,
PL21 9RL
Phone: 0871 871 0040
Email: nick@wicked-lingerie.co.uk
Web: http://www.wickedeliclingerie.co.uk
About Wickedelic Lingerie:
Wickedelic Lingerie was formed in 2006, and has become one of the UK's largest retailers of sexy lingerie. The company is based in Lee Mill, Devon, and prides itself on the quality and range of its products. The website now offers more than 1,500 different products. The line includes ladies lingerie such as babydolls, bustiers and corsets, gowns, chemises, camisole sets and thongs, as well as specialising in bridal lingerie. The new expanded range also consists of men’s underwear, fancy dress, plus-size lingerie and shoes.
###
Upper sales of plus size lingerie for UpperCup at LexisClick
For many women who might be classed as a ‘fuller figure’ the high street choice in plus size lingerie, swimwear and shapewear can be somewhat limited and this is certainly an area where the internet has been able to assist. One company that has embraced the web is UpperCup an online plus size lingerie supplier who have been in the business since 2003 supplying ‘larger cup’ sized customers with a range of bras and associated products.
Reaching such a diverse audience has, on the internet, needed the use of specialist online advertising especially Adwords or PPC (Pay Per Click) to capture the attention across a wide range of possible search areas where competition is serious. UpperCup approached LexisClick after their results from their current agency did not appear to be producing the returns that they should have been.
Stephen Bavister MD LexisClick explains “We (LexisClick), after some in depth analysis, where able to ‘significantly improve turnover’ resulting in a 20% increase in sales in two months whilst halving the costs in one month. We are now looking to improve upon this with additional SEO (Search Engine Optimisation) work on the site that will ensure that UpperCup are upper most in all women’s minds when it comes to searching for that exclusive larger cup size”. He continued “Adwords can seem like a quick and easy option to get to the top of Google but it has to be watched constantly as costs can easily escalate and strip out any profit. We would always advocate a balanced approach to Adwords and where possible also consider the longer term steady growth that SEO brings”.
UpperCup are certainly now reaping the rewards of LexisClick’s endeavours and are looking forward to a growing demand for their range of plus size bras, lingerie and swimwear for the larger busted woman.
Author Bio:
UpperCup – UK plus size lingerie retailer stock a huge range of plus size bras, nursing and maternity bras, sports bras, plus size swimwear and shapewear from Triumph, Freya, Masquerade, Panache, Sloggi, Goddess, Fantasie, Gossard, Hot Milk, Royce, Berlei, Esbelt, Plie, Ulla, Aviana, Carriwell and Curvy Kate. Visit http://www.uppercup.com for more details.
Contact Details:
UpperCup,
60 Majestic Drive,
Onchan,
Isle of Man
IM3 2JL
Phone: 01624 673066
Big Knickers Are Back in Fashion
Lee Mill, Devon - The once mighty and totally ubiquitous thong may be coming to the end of it’s reign as the underwear of choice for the ladies of this fair isle with a massive resurgence in sales of more classically styled knickers – a trend that seems to have really have developed in the last few months.
Devon-based online and mail order specialists Wickedelic Lingerie have been quick off the mark in spotting the trend and filling the gap as their customer services manager Nik Grant explains. “This year has seen a definite return to the classic styles and fashions of the 50s and 60s with the shortie and cami-knicker type of underwear becoming very popular.”
And it doesn’t stop there as Nik continues: “We are seeing a big demand for old fashioned foundation garments, waist nippers, vintage-style suspender belts and of course stockings!” No doubt music to the ears of British men as a straw poll of Wickedelic Lingerie’s male workforce revealed the not surprising fact that the suspender and stocking combination rules supreme.
Wickedelic Lingerie seem well placed to meet this new demand with an extensive range of classic, traditional-styled knickers, suspender belts and foundation garments in their range - all of which are delightfully manufactured by an established Nottingham-based company.
And Nik was quick to extol the virtues of buying British. “We are proud to buy British - not only do we benefit from superb quality and a quick turnaround but, with the Pound so weak against the Euro and Dollar, we are getting great prices too.”
Wickedelic Lingerie has built an enviable reputation as a supplier of bedroom and daily wear lingerie at reasonable prices. Their 12,000sqft warehouse and dedicated call centre houses some 3,000 different lines ready for immediate dispatch.
===================
Email: nick@wicked-lingerie.co.uk
Web: http://www.wickedeliclingerie.co.uk
About Wickedelic Lingerie:
Wickedelic Lingerie was formed in 2006, and has become one of the UK's largest retailers of sexy and “bedroom” lingerie. The company is based in Lee Mill, Devon, and prides itself on the quality and range of its products. The website now offers more than 1,500 different products. The line includes ladies lingerie such as babydolls, bustiers and corsets, gowns, chemises, camisole sets and thongs, as well as specialising in bridal lingerie. The new expanded range also consists of men’s underwear, fancy dress, plus-size lingerie and shoes.
Massive Summer Sale at Wickedelic Lingerie
Lee Mill, Devon - Premier mail order and online lingerie retailer Wickedelic Lingerie has just announced the start of their sizzling summer sale.
Based in Devon, Wickedelic Lingerie's distribution centre covers a deeply impressive 12,000sqft and contains over 3,000 lines of what they describe as "Lingerie For Lovers". But once a year the shelves are cleared ready for the arrival of the autumn and winter ranges, which in return provokes one of the biggest summer sales of sexy outfits you are ever likely to see.
Operations manager Paul Robinson explains: "The buying team are totally manic this time of year! The only we can cope is to clear some space as quickly as possible." He continues: "It's my job to ensure the warehouse works seamlessly so it’s me who has the unenviable job of convincing the sales team that it is time for a big sale!"
And when it comes to sales, Wickedelic Lingerie don't mess around - literally thousands of lines have their normal asking price slashed by 50 per cent for June and July. A quick journey around their web site (www.wickedeliclingerie.co.uk) simply serves to remind you that this really is the one stop shop for some of the sexiest lingerie in the country and with the advent of the summer sale you can be sure of securing a stunning outfit without breaking the bank.
To take advantage of this great summer sale, visit http://www.wickedeliclingerie.co.uk/summer-sale/.
For more information, product samples and images, contact:
Nick Gibbens
Web and PR Manager
Wickedelic Lingerie
Global House,
Richmond Place,
Lee Mill
Devon,
PL21 9RL
Phone: 0871 871 0040
Email: nick@wicked-lingerie.co.uk
Web: http://www.wickedeliclingerie.co.uk
About Wickedelic Lingerie:
Wickedelic Lingerie was formed in 2006, and has become one of the UK's largest retailers of sexy and “bedroom” lingerie. The company is based in Lee Mill, Devon, and prides itself on the quality and range of its products. The website now offers more than 1,500 different products. The line includes ladies lingerie such as babydolls, bustiers and corsets, gowns, chemises, camisole sets, hosiery, PVC and leather, swimwear, body stockings and thongs, as well as specialising in bridal lingerie. The new expanded range also consists of men’s underwear, fancy dress, plus-size lingerie and shoes.
###
Some Like it Hot – Marilyn Monroe Lives on at Wickedelic Lingerie
Lee Mill, Devon - Marilyn Monroe may well have been an all-American sex symbol, a peroxide-blonde bomb blast from the past, but it would seem that the Brits simply cannot resist dressing up like Marilyn when the party mood takes us.
According to Devon-based mail order and online lingerie specialists Wickedelic Lingerie, their Marilyn Monroe costume is an all-time best seller.
Nik Grant, customer services manager at Wickedelic, tells us why. “Marilyn Monroe is a sex symbol and our customers just love to dress up just like her. So much so in fact that we have created a special ‘Some Like it Hot!’ outfit comprising a Marilyn inspired dress, wig, shoes and retro look pants.”
He adds: “The total look is incredibly authentic and we even do a set of fake boobs to further enhance the illusion. Fake boobs? Well it seems that the chaps cannot resist dressing up like Marilyn too.”
For more information on the Wickedelic Lingerie “Some Like it Hot” Marilyn Monroe total look package, visit www.wickedeliclingerie.co.uk to order a free mail order catalogue.
Wickedelic Lingerie has been trading since 2006 from its base in Lee Mill, Devon. It has rapidly established itself as one of the UK's leading online and mail order suppliers of sexy, "bedroom" lingerie at competitive prices.
Their 12,000sqft warehouse and dedicated call centre houses some 3,000 different lines ready for immediate dispatch.
- Ends -
Notes to editors
For more information, product samples and images, contact:
Nick Gibbens
Web and PR Manager
Wickedelic Lingerie
Global House,
Richmond Place,
Lee Mill
Devon,
PL21 9RL
Phone: 0871 871 0040
Email: nick@wicked-lingerie.co.uk
Web: http://www.wickedeliclingerie.co.uk
About Wickedelic Lingerie:
Wickedelic Lingerie was formed in 2006, and has become one of the UK's largest retailers of sexy and “bedroom” lingerie. The company is based in Lee Mill, Devon, and prides itself on the quality and range of its products. The website now offers more than 1,500 different products. The line includes ladies lingerie such as babydolls, bustiers and corsets, gowns, chemises, camisole sets, hosiery, PVC and leather, swimwear, body stockings and thongs, as well as specialising in bridal lingerie. The new expanded range also consists of men’s underwear, fancy dress, plus-size lingerie and shoes.
###
Wickedelic Lingerie Launches Unique Classic Range
Lee Mill, Devon - Down in deepest Devon, Wickedelic Lingerie, one of the UK's leading mail order retailers of sexy lingerie, has unveiled its latest range of own branded underwear taking its inspiration from yesteryear.
Focusing on customer feedback that clearly showed a demand for classically styled briefs, French cami-knickers, girdles, waist clinchers and suspender belts, Wickedelic Lingerie commissioned a long established, Nottingham-based, family-owned manufacturer to create a unique range.
"Our customers were constantly telling us that they were finding it difficult to source high quality, traditionally styled lingerie and corsetry. Our new range caters to the needs of these discerning consumers,” said Sonia Jeffery, purchasing manager at Wickedelic Lingerie.
"We were determined that our latest additions to the Wickedelic brand would be made to exacting standards in the UK. We were extremely fortunate to find a rich seam of experience and unusually high standards in our chosen British manufacturer."
The Wickedelic Classic Range features a dozen lines including seductive French silk style Cami-knickers in a variety of sultry shades, six-strap suspender belts and vintage style waist clinchers inspired by the forties and fifties. A very extensive range at very reasonable prices.
The entire range can be purchased online at Wickedelic Lingerie’s revamped website - www.wickedeliclingerie.co.uk
Wickedelic Lingerie has been trading since 2006 from its base in Lee Mill, Devon. It has rapidly established itself as one of the UK's leading online and mail order suppliers of sexy, "bedroom" lingerie at competitive prices.
Their 12,000sqft warehouse and dedicated call centre houses some 3,000 different lines ready for immediate dispatch.
Sonia is rightly proud of Wickedlic Lingerie: "We firmly believe that we hold more lines in stock than any other retailer and our pricing is really keen too,” she explained.
”In these difficult times we offer our customers fantastic quality and even better value for money with some of our most popular and sexiest lines available at an average retail price of £20"
Wickedelic Lingerie prints and distributes a 96-page catalogue six times a year - one look tells you that you really have found the mother lode when it comes to choice, quality and value for money.
- Ends -
Notes to editors
For more information, product samples and images, contact:
Nick Gibbens
Web and PR Manager
Wickedelic Lingerie
Global House,
Richmond Place,
Lee Mill
Devon,
PL21 9RL
Phone: 0871 871 0040
Email: nick@wicked-lingerie.co.uk
Web: http://www.wickedeliclingerie.co.uk
About Wickedelic Lingerie:
Wickedelic Lingerie was formed in 2006, and has become one of the UK's largest retailers of sexy and “bedroom” lingerie. The company is based in Lee Mill, Devon, and prides itself on the quality and range of its products. The website now offers more than 1,500 different products. The line includes ladies lingerie such as babydolls, bustiers and corsets, gowns, chemises, camisole sets and thongs, as well as specialising in bridal lingerie. The new expanded range also consists of men’s underwear, fancy dress, plus-size lingerie and shoes.
###
Lucile – Live In Confidence
Lingerie is the first thing you put on in the morning and can set the tone for the rest of your day. Wether you are an A cup or J cup, a gorgeous lingerie set will make you look and feel good- even if you have to wear a uniform to work, having brightly coloured lingerie on under your clothes will give you a boost that no greying pants with frayed edges and snapped elastic can!
There is no point in wearing a fabulous dress if you are wearing baggy grey pants that spoil the whole effect. Knowing you look good from head to toe can give you the confidence to do anything from getting that promotion to snatching a hot date! This confidence is catching, ensuring you light up every room you walk into.
Learn from French women, not only are they the mistresses of seduction but the envy of women for the world over for making it all seem so effortless! They more than anyone know the power and importance of good lingerie and invest a lot of time ensuring their lingerie drawers are just as chic as their wardrobes, and as a result always exude confidence and feminity and always get their guy!
Everyone we fit here at Lucile always comments on the difference a correctly fitting bra can make. Your posture is improved, your breasts are lifted and supported, you look slimmer and your clothes fit better giving you an instant makeover that will last for ever and is much easier than slogging away at the gym!
We hear from many women who are amazed at the difference the right lingerie has made to them and their confidence. When you feel good about yourself that feeling is communicated to the people through your attitude and body language, instantly making you more attractive to people.
Spring is the perfect time to invest in your lingerie drawer- new season, new you! Throw off all those winter layers and prepare for more revealing summer clothes with pretty underwear. Buying correctly fitting lingerie means that you will look good all year round!
Lucile lingerie is all about making every woman look and feel great, no matter what their shape or size. Our fantastic lingerie selection includes Myla, Mimi Holliday, Fleur T, Empreinte, Aubade, Marie- Jo and Prima Donna amongst others, with something for every budget and every occasion.
Inspired by the work of Lady Duff Gordon (1863-1935) and the original revolutionary Lucile brand, Lucile lingerie is the brainchild of Camilla Blois, the great-great-great granddaughter of Lady Duff Gordon.
‘I love lingerie; it’s my favourite part of my wardrobe and is so important to how women feel about themselves. My grandmother had beautiful couture houses in Paris, London and New York and was the first house to make lingerie for women, freeing them from constrictive corsets and Edwardian dress.’
Feeling frustrated at the lack of choice in desirable and functional lingerie available, Camilla decided to open her own store, ‘where women can come in and feel inspired by the beautiful products on offer and be comfortable buying for themselves in a private and luxurious environment. I thought of everything I wanted from a lingerie store and incorporated them all into Lucile.’
We believe that every woman should be able to wear beautiful, luxurious lingerie everyday whether they are running errands, absorbed in meetings or spending the day in bed.
Our boutique only offers the finest fabrics from the most covetable brands such as Damaris and Mimi Holliday, divine pieces from one of the most sought after lingerie houses in the world to make you feel like a goddess, Madame V s which is sophisticated, sensual lingerie and gifts that create a truly seductive experience for you.
Aubade which is over 100 years old, use their experience to create lingerie that shapes and flatters every figure. Designed with modern silhouettes and clothing in mind, Aubade lingerie looks great at any time. Marie Jo and Prima Donna offer an unrivalled level of comfort, cater for women of all sizes and for every occasion.
Italian style and sensuality are prominent in Verde Veronica and Verdissima resulting in sophisticated and desirable lingerie. One of the most sought after swimwear brands available, Heidi Klein offer elegant, flattering swimwear and accessories for the perfect holiday wardrobe and making you the envy of the beach! And specially designed for fuller busts, Empreinte create feminine, seductive and practical lingerie with your comfort specifically in mind.
Lucile Luxury Lingerie Boutique Facts
-Lucile was originally founded in 1890 by Lady Duff Gordon, owner Camilla Blois’ great-great Grandmother. A fashion innovator, Lady Duff Gordon introduced fashion shows and models to display her couture creations, setting the tone for fashion as we know it.
- With flagship stores in London, Paris and New York amongst others, Lucile also introduced women to lingerie, allowing them to throw away their corsets and wear less structured clothing.
-A survivor of the Titanic, Lady Duff Gordon also wrote advice columns for Harpers Bazaar, Vogue and Sketch magazines.
-Lucile lingerie is the only boutique in Manchester city centre offering women a fully comprehensive traditional fitting service as well as a bespoke tailoring service to ensure the perfect fit for any back size from 26 upwards!
-Many of the brands stocked in Lucile are exclusive to Manchester, such as Damaris, Madame V, Coco Ribbon, Empreinte, Marie-Jo, Prima Donna, Verdissima and Verde Veronica. Lucile also stock Mimi Holliday, Aubade, Féraud Silk and most importantly Spanx!
-As part of the Lucile fitting service, all customers are treated to champagne, a full fit and pick of the gorgeous stock.
- If you don’t know your partners size, Lucile gift vouchers and appointments for the Lucile fitting service can be bought from both the shop and www.ineedpampering.com as part of the Lucile Lingerie Experience. A ‘wishlist’ service is also available for your perfect lingerie for your partner to pick-up at a later date.
- Lucile also have a specialist bridal service where brides can bring friends and have a private appointment in the boutique, complete with champagne and cakes to find the prefect bridal lingerie!
-Lingerie parties can also be booked in conjunction with Space NK to provide not only gorgeous lingerie but make-up and body products to match for the ultimate pampering experience.
Lucile lingerie is a true hidden gem amongst the hustle and bustle of the high street!
The gorgeous Lucile lingerie boutique situated on Police Street in Manchester City Centre is home to some of the most covetable lingerie brands in the world. Inspired by the original Parisian couture house, ‘Lucile,’ founded by her great- great grandmother, Lady Duff Gordon, owner Camilla Blois wants to give the women of the North-West a shopping experience that they will never forget.
An oasis of calm, with an expert complimentary fitting service (without a tape measure in sight!), Lucile is stocked full of desirable and functional lingerie from exclusive to Manchester brands such as Marie-Jo, Prima Donna, Empreinte, Irresistible and Fleur T as well as Mimi Holliday, Heidi Klein Swimwear, Féraud Silk, Myla and Aubade amongst others .
Every woman knows the power of correctly fitting lingerie and it’s ability to give an instant makeover and with many of the brands they stock starting at a 28 back and going up to an H cup, as well as everything from figure fixing miracle pants Spanx to handy Myla five pack knickers, Lucile is a haven for any girl wanting to indulge her inner goddess!
For further information, please do not hesitate to contact Clare Rogerson at Lucile on 0161 8353286 or at clare@lucileandco.com
Lucile, 7 Police Street, Manchester, M2 7LQ www.lucileandco.com Tel. 0161 8353286
Customer comments about the fitting service at Lucile:
"I hadn't been measured in years, and have been wearing completely the wrong size! I didn't realise what a difference a good fitting bra made!"
"This was the first time I had visited and I treated myself straight away. A pleasant change from other lingerie boutiques for quality, sexy underwear that you can't find elsewhere!"
- To book a fitting appointment please call 0161 8353286 or e-mail info@lucileandco.com.
Luxury Lingerie from Lucile Boutique
Luxury lingerie and lifestyle boutique, Lucile is situated on Police Street in the heart of Manchester’s designer boutiques, and Lucile is home to some of the most desirable and exclusive lingerie brands available.
Inspired by the original Parisian couture house, Lucile founded by her great- great grandmother, Lady Duff Gordon, owner Camilla Blois wants to give the women of the North-West a shopping experience that they will never forget.
‘I love lingerie, it’s my favourite part of my wardrobe and is so important to how women feel about themselves. My grandmother had beautiful couture houses in Paris, London and New York and was the first house to make lingerie for women, freeing them from constrictive corsets and Victorian dress.’
Feeling frustrated at the lack of choice in desirable and functional lingerie available, Camilla decided to open her own store, ‘where women can come in and feel inspired by the beautiful products on offer and be comfortable buying for themselves in a private and luxurious environment. I thought of everything I wanted from a lingerie store and incorporated them all into Lucile.’
With brands such as Damaris, Mimi Holliday, Coco Ribbon, Heidi Klein swimwear and Donna Karan loungewear being stocked by Lucile exclusively for the North West as well as gorgeous brands like Aubade, Marie-Jo, Prima Donna and Féraud night wear there is no longer an excuse for any woman not to have beautiful lingerie everyday of the week!
For more information about Lucile please contact Clare Rogerson on 07789 138152 or at clare@lucileandco.com.
Lucile Lingerie Boutique
Lucile, the beautiful lingerie boutique on Police Street, Manchester has been has been acquiring a cult following since their opening in November. Inspired by the Lucile couture houses founded by owner Camilla Blois’ great-great-great Grandmother, Lady Duff Gordon in 1890, this beautiful boutique has quickly established itself as a must stop shop for women in the North West.
Frustrated by the lack of desirable and functional lingerie available, Camilla has packed Lucile full of exclusive to Manchester brands such as Myla, Marie-Jo, Mimi Holliday, Simone Perele, Fleur of England, Aubade, Empreinte, Coco Ribbon and Prima Donna as well as beachwear from Heidi Klein and Myla.
The Lucile boutique is reminiscent of the infamous Rose Rooms where Lady Duff Gordon first introduced Edwardian society to lingerie, throwing away corsets and slipping them into beautiful handmade silk negligees instead. Camilla has created a haven away from the hustle and bustle of the high street, with the plush changing rooms with the all important adjustable lighting and where there is always a glass of wine to hand! Family photographs and pictures of original Lucile designs are nestled amongst the beautiful lingerie giving the shop a truly personal feel- a refreshing change from the harsh lighting of department stores!
Lucile promotes a Parisian approach to lingerie, emphasising the power of lingerie and the importance of ensuring that your undergarments do justice to your carefully considered wardrobe by flattering your figure and instilling a confidence in women that will take you from the boardroom to the bedroom. ‘I think beautiful lingerie adds to the feminine mystique’ says Camilla ‘There is no point wearing a beautiful dress with killer heels and glittering jewels if underneath it all you are wearing greying pants with snapped elastic!’
As we all know wearing the right bra size is an absolute must, ‘I have seen women transform their figures by finding their true bra size. It corrects your posture, defines your waist and instantly makes you lose a couple of inches’ Camilla explains ‘the difference it can make to a woman is amazing and of course this change in body shape instantly makes you more confident.’
The knowledge of the Lucile staff is second to none , using traditional measuring methods (without a tape measure in sight) these girls understand about fit, comfort, fabric and colouring even working in conjunction with a local tailor to ensure the perfect fit for every individual. With a range of sizes starting at 28 backs and going up to an H cup, there is something for everyone at Lucile.
As we approach summer and are casting away are winter layers there has never been a better time to start considering the contents of your underwear drawer and with their irresistible collection and expert knowledge Lucile is the perfect place to start!
Lucile, 7 Police Street Manchester M2 7LQ, Tel. 0161 8353286 www.lucileandco.com